New Zealand generates around 157,000 tonnes of food waste every year. That's a number we think about a lot.
Packaging That Doesn't Outlive the Food
All of our chilled and perishable packaging is made from either recycled cardboard or compostable PLA. Our insulated liners are wool-based — a renewable, biodegradable New Zealand product.
Partnering With Farms That Give a Damn
Every vendor on Ms Online Shop goes through our sustainability audit before going live.
“Sustainability isn't a marketing tactic for us — it's a filter.”
— Sarah Mitchell
The Numbers So Far
- 3.2 tonnes of food rescued from waste
- 100% of delivery vehicles in Auckland are EV or hybrid
- 62% of vendors use certified sustainable growing practices
- Partnership with Kiwi Harvest to donate unsold daily stock
What's Coming in 2026
Later this year we're launching a packaging return scheme and a carbon footprint tracker.
